Client Success Story

Helping Chicagoland's newest ballet school thrive and shine
Ballet With Ms.Rio Hero Image

Branding + Website + SEO

How we helped a fledgling ballet school reach its target audience and significantly boost student enrollments.

Client: Ballet With Ms.Rio, Chicago

"After launching Ballet With Ms.Rio I was having a hard time making our presence known in the community. Since Avi branded my business and created a beautiful website, student numbers have doubled in size."
Rio Tasia Guillaume
Ballet With Ms.Rio Hero Image

The client's challenge

When Ballet With Ms. Rio first approached us, they faced the challenge of establishing visibility within their local community. Although they initially relied on word-of-mouth referrals for their student base, achieving sustained growth demanded a broader and more expansive reach.

Before diving into the case study, watch Ballet With Ms.Rio Director Rio Tasia Guillaume describe the impact of working with Feel Like 5 on her business.

Crafting the Brand Identity

Our first step was to establish Ballet With Ms. Rio’s new brand identity by curating a logo and color palette that embodies the elegance and vibrancy of ballet.

The result is a brand identity that not only reflects the spirit of Ballet With Ms. Rio but also captivates its audience with a timeless allure.

Ballet With Ms.Rio Logo

Nailing the User Experience

We constructed a clean, beautiful, and responsive website for an enhanced user experience. The design incorporates clear call-to-action elements strategically placed throughout, ensuring intuitive navigation. Vibrant call-to-action banners capture attention, guiding visitors seamlessly. The site showcases service features prominently, providing a user-friendly interface that combines aesthetic appeal with functional efficiency.

Ballet-With Ms.Rio Features Icons
Ballet With Ms.Rio Call To Action Banner
Ballet With Ms.Rio Call To Action Buttons

Optimising for SEO

Implementing Google best practices, our optimization efforts have significantly enhanced the website’s visibility in organic search results, particularly in local searches related to the Chicagoland area.

This focused approach not only improves local discoverability but also drives heightened traffic and engagement, contributing to the overall success of the website.

Ballet With Ms.Rio Organic Search Results

We utilized Google My Business to achieve high visibility on maps, optimizing the business profile with key information and engaging content for enhanced local search prominence.

Ballet With Ms.Rio Maps Listing

Flourishing Growth and Empowerment

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Our efforts have driven ongoing growth, witnessing a significant rise in student registrations and successful business expansion. Aligned with the owner’s mission of changing and empowering lives through dance, our strategies not only met but surpassed expectations. The flourishing student community attests to the impactful resonance of our work, turning the vision into a thriving reality.

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